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Join Our 100% Practical & Job Oriented Classroom & Online Digital Marketing Training Program

Join Our 100% Practical & Job Oriented Classroom & Online Digital Marketing Training Program

Brief Overview

Social Media Marketing is one of the channels of online marketing, which helps in gaining traffic to website and attention from various forms of social networks. Marketing through social media enables businesses or companies to interact with customers directly and creates brand awareness.

Hence a strong social media plan can help to tap the interest of customers. Though social media has been a primary mode of communication channels in the current scenario, it is very important for all the business to have a social media presence.

Digital Marketing is completely removing the traditional marketing approach of businesses and considered to be the booming industry in coming years, with our intensive training program and practical knowledge, it would be a great help making a Career in Digital marketing.

Why is Social Media Marketing important?

It’s no secret that social media advertising is important for connecting with customers today and also helping you in business expansion. There are all sorts of important elements of a successful campaign, such as sharing posts regularly, including images, responding, and engaging with social media followers, posting a variety of content, and more. But another helpful way to increase your social media presence is through advertisement.

Running a social media ad campaign is a fantastic way to reach new customers. When you create an ad, you can determine exactly what type of user you want to target and place your content directly in their news feed.

In addition, the cost of running a social media advertising campaign is cost-effective; you can choose a daily budget or a set amount for the life of the ad, and then the platform will charge you a certain amount per click. Compared to offline advertising, the overall cost is much more manageable for small businesses.

However, is social media marketing really effective? Yes, it is. Here’s what recent research shows:

  • 78% of social marketers surveyed said they’re either very satisfied or somewhat satisfied with the value Facebook Ads provide.
  • Users who saw Facebook ads were more likely to search and click through to an advertiser’s website, with campaigns experiencing an average 6.3% lift in mobile search traffic.
  • 60% of participants in a study indicated they’ve purchased from a business because of something they saw on Twitter.
  • 43% of surveyed Twitter users plan to purchase regularly from the businesses they follow.
  • 80% of North American brands agree or strongly agree that social media advertising is cost-effective and provides ROI.
  • 44% of small and medium businesses use social ads for brand awareness.
  • 41% of small and medium businesses use social ads to drive revenue.

Benefits Of Social Media Marketing

  • Increase Brand awareness and recognition.
  • Reach the target audience more effectively.
  • Generate leads and nominal costs.
  • An increase in sales improves customer service and retention rates.
  • Boosts your organic search results.

Complete (SEM/PPC/Pay Per Click) Search Engine Marketing Syllabus

  • What is social media automation?
  • Why social media automation?
  • Buffer
  • Hoot-suit
  • Social media account setup with tools
  • Post creation & Promotion
  •  Performance analysis
  • Importance of Facebook
  • How to use Facebook effectively
  • Develop Fan Page on Facebook
  • Facebook Insights
  • Facebook Reporting
  • Facebook Paid Advertisement
  • Post Boosting
  • Paid Facebook Campaign
  • Facebook to Instagram Campaign
  • How Twitter works
  • Importance of  Twitter
  • How to use Twitter effectively
  • Creating Twitter account
  • How to tweet
  • Re-tweets
  • Hash-tags
  • Twitter Paid Campaign
  • Twitter Reporting
  • Understanding how to achieve high user engagement
  • Optimizing your Instagram profile
  • Integrating Content Strategy with Instagram marketing
  • Understanding paid advertising on Instagram
  • Crack the Instagram Marketing Tactics for Brand Building
  • Importance of LinkedIn
  • How to use LinkedIn effectively
  • How to build a profile on LinkedIn
  • How to Build Connections
  • How to create a business page
  • How to share posting
  • Importance of the above platforms
  • How to automate social media using various tools
  • Learn how to plan, strategize, and execute paid marketing campaigns.
  • Creating Rich Pins to increase engagement
  • Understanding Pinterest as a platform for marketing
  • How to build audience your audience on Pinterest
  • Creating & Optimizing Boards and Pins on Pinterest
  • Learn How to schedule your pins to improve the frequency
  • Youtube introduction
  • Creating account & dashboard
  • How to create a channel?
  • Profile updation
  • Upload videos
  • Video optimization
  • Youtube analytics
  • Video promotion terms & conditions
  • What is social media automation?
  • Why social media automation?
  • Buffer
  • Hoot-suit
  • Social media account setup with tools
  • Post creation & Promotion
  •  Performance analysis
  • Importance of Facebook
  • How to use Facebook effectively
  • Develop Fan Page on Facebook
  • Facebook Insights
  • Facebook Reporting
  • Facebook Paid Advertisement
  • Post Boosting
  • Paid Facebook Campaign
  • Facebook to Instagram Campaign
  • How Twitter works
  • Importance of  Twitter
  • How to use Twitter effectively
  • Creating Twitter account
  • How to tweet
  • Re-tweets
  • Hash-tags
  • Twitter Paid Campaign
  • Twitter Reporting
  • Understanding how to achieve high user engagement
  • Optimizing your Instagram profile
  • Integrating Content Strategy with Instagram marketing
  • Understanding paid advertising on Instagram
  • Crack the Instagram Marketing Tactics for Brand Building
  • Importance of LinkedIn
  • How to use LinkedIn effectively
  • How to build a profile on LinkedIn
  • How to Build Connections
  • How to create a business page
  • How to share posting
  • Importance of the above platforms
  • How to automate social media using various tools
  • Learn how to plan, strategize, and execute paid marketing campaigns.
  • Creating Rich Pins to increase engagement
  • Understanding Pinterest as a platform for marketing
  • How to build audience your audience on Pinterest
  • Creating & Optimizing Boards and Pins on Pinterest
  • Learn How to schedule your pins to improve the frequency
  • Youtube introduction
  • Creating account & dashboard
  • How to create a channel?
  • Profile updation
  • Upload videos
  • Video optimization
  • Youtube analytics
  • Video promotion terms & conditions

Digital Marketing Training Courses Eligibility, Career, Job Sectors & Cities

Digital Marketing course does not require any special criteria as such. Anyone from 10th pass to graduates, working professionals, business owners, homemakers, freelancers, etc., can undergo the Best Digital Marketing Course in Belgaum, or even in their native city via our interactive Online Digital Marketing Course. The Digital Marketing field also fits IT professionals, college students, entrepreneurs, sales and marketing professionals, etc. The best part of this industry is, the candidate need not be from a technical background.

Through a digital marketing course, you have USPs of multiple career options and a higher pay scale. Upon joining the Digital Marketing course at our Best Digital Marketing Training Institute in Belgaum, You can have access to lucrative job opportunities. Enhancing the skill in advertising and marketing practices will lead to immense success and scope for Digital Marketers. Almost every organization needs and offers job opportunities in Digital Marketing. The Digital Marketing industry is vast in that it covers almost all the sectors from IT to Hospitality. It is considered to have a wider scope, predominantly in the major cities and especially metropolitan cities. Apart from metropolitan, this sector is taking off in small cities and also you can start as a freelancer.